ARK Mobility Co., Ltd.(the "Company") values the personal information of data subjects("you") and processes it lawfully and securely in compliance with the Personal Information Protection Act and other applicable laws.
To disclose the purposes and standards for processing personal information transparently and to protect your rights, the Company establishes and discloses this Privacy Policy as follows.
Article 1. Purposes of Processing Personal Information
The Company processes personal information for the following purposes.
1. Receiving and managing vehicle pre-reservations
Receiving pre-reservation applications for the ARKZON E3 and E5
Verifying pre-reservation applicants and application details
Changing and canceling reservation information
Providing pre-reservation notices and announcements
Providing information on future pre-order contracts
2. Customer inquiries and consultation
Receiving inquiries about vehicles and services
Providing consultation and handling requests
Managing consultation history and providing follow-up information
3. Marketing and promotion
Information on new products and new services
Information on vehicle launches and events
Sending event, promotion, and marketing information
Marketing information is sent only to customers who have given separate consent.
4. Website operation and service improvement
Analyzing website usage
Improving service quality and responding to errors
Maintaining security and preventing fraudulent use
Article 2. Personal Information Processed
The Company processes the following personal information to provide its services.
Name, email address, and information provided during consultation, such as inquiry details
Marketing communications
Email address, marketing consent status, and consent history
Website operation
IP address, access date and time, access logs, cookies, and web analytics information
Required and optional items for each service are indicated separately on the relevant application screen.
Article 3. Processing and Retention Periods
The Company retains and uses personal information for the period necessary for the purposes of collection, and applies the following retention periods.
Category
Retention Period
Vehicle pre-reservation information
2 years from the date the pre-reservation ends or is canceled
Customer consultation information
2 years from the date the consultation is completed
Website access logs
6 months(retained under the Personal Information Protection Act)
Marketing communications information
Until consent is withdrawn or until the end of a separately notified period, whichever comes first
If the grounds for retention cease to exist, such as through your lawful request for deletion, the Company destroys the information without delay in accordance with applicable laws, even if the retention period has not ended.
If laws require separate retention, the Company retains the necessary information for the required period. If transactions such as pre-order contracts take place in the future, the Company retains the related information for the following periods.
Information Retained
Retention Period and Legal Basis
Records of contracts or withdrawal of offers, and records of payment
5 years(Act on the Consumer Protection in Electronic Commerce, Etc.)
Records of consumer complaints or dispute resolution
3 years(Act on the Consumer Protection in Electronic Commerce, Etc.)
Article 4. Provision of Personal Information to Third Parties
As a rule, the Company processes your personal information within the scope of the purposes of collection and use, and does not provide it to third parties without your separate consent or a legal basis.
If the Company provides personal information to overseas sales subsidiaries, local dealers, sales agencies, or partners in the future, it will confirm the recipient, purpose, items, retention period, and legal basis, and carry out the required notice and consent procedures.
Article 5. Outsourcing of Personal Information Processing
To provide the pre-reservation service smoothly, the Company outsources personal information processing as follows.
Contractor
Outsourced Tasks
NEXOLWIZVIL Co., Ltd.
Operating the system for storing, accessing, managing, and deleting ARKZON pre-reservation personal information
NEXOLWIZVIL Co., Ltd. processes pre-reservation personal information on servers located in Korea and does not subcontract this work to other companies.
When outsourcing personal information processing, the Company includes in the contract, in accordance with applicable laws, provisions on personal information protection obligations, access rights management, restrictions on subcontracting, security measures, management and supervision, and the handling of personal information when the outsourcing ends.
If the contractor or the outsourced tasks change, the Company will disclose the change through this Privacy Policy without delay.
Article 6. Cross-border Transfer of Personal Information
The Company operates its website and the servers storing pre-reservation personal information in Korea, and does not transfer pre-reservation personal information overseas.
However, your website usage information may be transferred overseas while the Company uses the web analytics tool(Google Analytics) described in Article 10, as follows.
Item
Details
Recipient
Google LLC(Contact : googlekrsupport@google.com / Google privacy inquiry page https://policies.google.com/privacy?hl=en)
Destination countries
The United States and other countries where Google data centers are located
Date, time, and method of transfer
Transmitted from time to time over information and communications networks when you use the website
Items transferred
Information on pages visited, time of use, usage environment, and activity on the site
Purpose of use
Analyzing website usage and improving services
Retention and use period
2 months or 14 months from the date of collection(if the "Reset user data on new activity" option is enabled, the retention period is renewed each time the user revisits the site, and the data is automatically destroyed once the set period has passed since the last visit)
How to refuse the transfer and its effect
You can refuse cookie storage through your browser settings and still use key services such as pre-reservation. However, your usage may not be reflected in usage analysis.
If any of the above changes, the Company will disclose it through this Privacy Policy and carry out the required procedures in accordance with the Personal Information Protection Act and other applicable laws.
Article 7. Procedures and Methods for Destroying Personal Information
The Company destroys personal information without delay when the retention period has passed or the purpose of processing has been achieved and the information is no longer needed.
1. Destruction procedure
The Company identifies personal information whose retention period has passed, reviews whether separate retention is required under applicable laws, and then destroys it. Personal information retained under applicable laws is stored and managed separately from other personal information, and the grounds for retention and the items retained are set out in Article 3.
2. Destruction methods
Electronic files : securely deleted so that they cannot be recovered or reproduced
Paper documents : shredded or incinerated
Backup data : securely stored in accordance with the backup retention policy, and deleted after the retention period
Article 8. Your Rights and How to Exercise Them
You may exercise the following rights against the Company.
Access to personal information
Correction and deletion of personal information
Suspension of personal information processing
Withdrawal of consent to the collection and use of personal information
Other rights recognized by applicable laws, such as the right to request the transmission of personal information
You may exercise your rights in writing, by phone, by email, or by other means, using the contact information in Article 11. The Company will verify that the request is made by you or your lawful representative, and handle it in accordance with applicable laws.
If a representative exercises your rights, the representative must submit documents that verify the authority to act on your behalf, such as a power of attorney.
Requests for access, deletion, or suspension of processing may be restricted where grounds set out in law apply. If the Company refuses or restricts the exercise of your rights, it will inform you of the reasons and how to file an objection in accordance with applicable laws.
Article 9. Measures to Ensure the Security of Personal Information
The Company establishes and implements administrative, technical, and physical safeguards to ensure the security of personal information. The main areas managed are as follows.
Managing access rights to personal information processing systems
Protecting authentication information such as passwords
Encrypting personal information as needed during transmission and storage
Retaining and reviewing access logs of personal information processing systems
Managing security updates and vulnerabilities
Managing personal information backup and recovery
Managing and training personal information handlers
Responding to personal information breaches
Article 10. Use of Cookies and Automatic Collection Tools
The Company uses cookies and other automatic collection technologies, along with Google Analytics, to analyze website usage and improve its services.
Information on pages visited, time of use, usage environment, and activity on the site may be processed through the web analytics tool, and the related cross-border transfer is governed by Article 6.
In the settings menu of the browser you use, such as Chrome, Edge, or Safari, you can choose to allow all cookies, be asked each time a cookie is stored, or refuse all cookies. If you refuse cookie storage, some services may be limited.
Article 11. Privacy Officer and Office for Access Requests
To oversee personal information processing and handle your inquiries and complaints, the Company designates the following persons.
Item
Details
Company name
ARK Mobility Co., Ltd.
Privacy Officer
Youngsu Kim, Senior Manager(Sales & Marketing Division)
Contact for access requests
Youngsu Kim, Senior Manager
Email
arkzon@arke.kr
Phone
+82-31-302-8747
Website
arke.kr
You may contact the above for inquiries, complaints, remedies for damage, and requests for access related to personal information protection.
Article 12. Remedies for Infringement of Personal Information Rights
If you need to report or seek advice on an infringement of personal information, you may contact the following organizations.
Cyber Investigation Bureau, Korean National Police Agency
ecrm.cyber.go.kr / 182(no area code needed)
Article 13. Sending Advertising Information
The Company does not send advertising information for commercial purposes without your prior consent, and sends it only to those who have consented.
When sending advertising information through electronic transmission media, the Company includes an "Advertisement" label in the subject line or body, together with the sender's name, contact information, and how to opt out.
The Company periodically confirms your consent to receive such information in accordance with the law, and you may opt out or withdraw your consent at any time using the contact information in Article 11 or the method provided in the information sent.
Notices necessary to provide the service, such as pre-reservation confirmations and changes to application details, are not advertising information.
Article 14. Changes to This Privacy Policy
This Privacy Policy may be revised to reflect changes in applicable laws, service operations, or the way personal information is processed.
When revising it, the Company will disclose the reasons for the change, the details, and the effective date through website notices before the changes take effect, and will follow the relevant procedures where the law requires separate notice or consent.
Announcement date : November 10, 2026
Effective date : November 10, 2026
This Privacy Policy takes effect from the effective date above.
